Matrix Solutions, the provider of revenue management and CRM products for broadcast media, is revving up for the upcoming ...

AI-powered tools are quietly reshaping how Meta's advertising strategies are uncovered. In 2026, ad library scraping will make it possible to identify which creatives convert and which targeting ...

Google’s new developer hub simplifies access to tools for automation, tracking and scalable campaign management.

As artificial intelligence transforms advertising analytics, many organizations are rushing to adopt AI tools, hoping for a “magic button” that instantly democratizes data access. It’s an appealing ...

Bulletin: ...DENSE FOG ADVISORY IN EFFECT UNTIL 10 AM EST SATURDAY... * WHAT...Visibility one quarter mile or less in dense fog. * WHERE...Schuylkill County. * WHEN ...

DataAlly, an AI-powered marketing analytics platform, has announced the launch of the beta testing phase of its platform, which focuses entirely on Facebook ad creative performance. This cutting-edge ...

Gannett is going counter-culture with its supersized video ad units, and claims they're working like a charm. They've partnered with a Manhattan startup to prove it. The Manhattan ad-analytics startup ...

Thanks to generative AI, we’re getting close to the promise of truly “democratizing” data. This means anyone can make decisions that are data-driven, not just highly skilled data scientists. Here ‘s ...

Ad-blockers and privacy-focused browser protections are eroding business analytics at the precise moment when organizations must sharpen their understanding of user behav­ior to remain competitive.

In this episode of eSpeaks, Jennifer Margles, Director of Product Management at BMC Software, discusses the transition from traditional job scheduling to the era of the autonomous enterprise. eSpeaks’ ...