Let’s start with this statistic: On average in 2023, 45% of conference attendees delayed registering until four weeks or less before an event. That’s among the eye-popping findings in a new ...

In general, attendees go to conferences based on content, potential contacts, and convenience, not the attributes of the host convention center. However, the conference experience, which is strongly ...

Getting people excited to attend a branded event in person is one thing, but creating hype around a virtual event is a different challenge altogether. With so many organizations now shifting the ...

Over the past few months, event professionals have pivoted quickly to support the new landscape of our industry. From virtual trade shows to micro-weddings, we’ve seen a major shift in how we approach ...

Throughout 2020, marketers and event planners raced to transform their in-person events to a digital format as a result of the pandemic. The adjustment was, understandably, difficult. But virtual ...

From a no-phone policy to an age minimum, here are the most surprising rules attendees of the Met Gala must follow Marleen Moise/Getty ; Dimitrios Kambouris/Getty ; Gotham/Getty It's the first Monday ...

Heavy overnight rain led to the concert to delay its start times by a few hours. The 2025 Roots Picnic left fans with a not-so-desirable experience. Attendees shared their own frustrations after ...

Year after year, attendees return to Skift Global Forum for its exceptional content, focus on what’s next, unrivaled networking with leaders creating the future of the industry, and seamless ...

InfoComm 2025 set a show record for end user attendance, representing 35% of verified attendees, says AVIXA. In total, the show, which took place in Orlando, Fla., welcomed 30,998 verified attendees ...