• Advertising costs are climbing faster than premium growth at some major auto insurers, pressuring expense ratios and underwriting margins. • Progressive’s ad spend soared above $1.3 billion per ...
Insurance marketing tech platform Kissterra helps auto insurance companies develop personalized marketing strategies and tailored messaging based on data such as zip code, age group, mobile carrier ...
Rodo chief executive officer and founder Nathan Hecht likes iHeartMedia’s “unique understanding of their on-the-go audience, especially with relation to automotive sales and branding.” With that in ...