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TURIN – Lancia’s first new model as part of Stellantis is still more than a year away, but the Italian brand has already designed three new cars that it hopes will seal its entry into the premium ...

The four interlocking rings of the Audi logo is one of the most recognisable symbols of the car world. It represents the brand's heritage and cultural history, but it's gone through some controversy ...

Iconic logos. The unique identifier of your favorite cars, trucks, SUV, and sports cars comes from a place of significance and shares a story. A heritage, a legacy, and a badge of honor (in most parts ...

Last year, Jaguar and Mazda presented updated versions of their respective logos. Jaguar went with a “seamless blend of upper and lower case” in a far-too-subtle nod to the British marque’s upcoming ...

Here's how it may have gone down: You came to a stoplight. Your eyes wandered until they landed on the vehicle ahead of you. Because most SUVs and cars look the same today, you looked mindlessly at it ...

There are many aspects of a car that automakers put a lot of thought into. For instance, it's clear that a lot of time, money, and other resources have been poured into the development of electric ...

Last year, Kia decided that it was going to bring the brand into the 21st century. And it did exactly that by revamping its logo into something a bit more modern—gone is the old circular logo and in ...

Car companies spend billions of dollars on advertising and self-promotion every year. On the other hand, Tesla is not doing any of these, so it's interesting to see how the company's image is affected ...

It's hard to believe that we’re already more than halfway through 2023. As we try to wrap our brains around that fact, it’s important not to forget to look to the future. Specifically, the future of ...

Kia launched their new logo with a record-breaking pyrotechnic display in 2021, but it appears a number of consumers are confused by the new design. In particular, Twitter user @Shwinnabego noticed ...

James has been writing about cars professionally since 2012. After a bruising period freelancing in his native UK, James spent six years in Dubai, starting his new life abroad as Web Editor for ...