Intermarché, the third-largest supermarket chain in France, distributes close to 970 million printed circulars a year. Beyond requiring beaucoup papier, “a lot of younger people simply don’t read them ...

There are few ad formats more enduring than the weekly pricing, products, sales and coupons reflected in circulars. Circulars have been a fixture for both retailers and CPG marketers for decades, ...

In an effort to rev up content, Walmart is preparing to launch Print Plus, a digital supplement to the world's largest retailer's weekly circular. Print Plus will provide digital "liquid content" from ...

Retale, the company’s mobile app for circulars, features more than 180 retailers, has logged 1.3 billion engagements, and surpassed 5 million downloads (for Retale, an engagement means that a mobile ...