Forbes contributors publish independent expert analyses and insights. Michael Harley is a noted automotive industry expert and analyst. A recent study by iSeeCars.com reveals that the color of your ...

Seeing as the most common color choices today are white, black, silver, and gray, the rarest car color is only getting rarer. We'll get into the specifics later, but it's important to note why some ...

The average car loses 31.0% of its value after 3 years, but yellow cars only lose 24.0%, while gold cars lose 34.4% of their value Gold, white, and black cars drop the most in value, losing over ...

Color doesn't have an effect on a car's performance, efficiency, or comfort, but it can be a key factor when buying a vehicle nonetheless. In fact, a 2021 survey from Axalta found that color is an ...

How important is color to you? For some people it’s not that important. They could buy a black or gray or white SUV, and it wouldn’t make much difference to them — if the price is right. But for ...

A recent study by iSeeCars looked at more than 1.2 million model year 2022 used cars, adjusting their MSRPs to 2025 dollars, and then compared them to their current used-car list prices. This gave a ...

If you're in the market for a new car, you've likely considered make, model, year and price. But what about color? The color of your vehicle can affect how fast it depreciates, or loses value. Some ...

White continues to be the leading car color choice globally according to research by paint supplier BASF. The study says over 50 percent of non-commercial vehicles produced in 2022 wore achromatic ...