Research shows that direct mail remains relevant and plays an important role in a multichannel mix. With the right strategy, it’s a tentpole for other tactics, lifting them to higher response and ...

Twitter is testing a new feature that will automatically hide direct messages that its automated systems think could be offensive. In a short GIF posted by the company, the new section can be seen in ...

The following excerpt is from Robert W. Bly‘s book The Direct Mail Revolution: How to Create Profitable Direct Mail Campaigns in a Digital World. Buy it now from Amazon | Barnes & Noble | Apple Books ...

Instagram is sliding into our DMs to encourage us to follow more people. Under some posts sent through Instagram direct messaging, a "Suggestions for You" panel will load featuring related accounts, ...