New research outlines how rising acquisition costs, creator ecosystems, and retention strategies are reshaping digital ...

The whole idea of advertising—using pictures and words to get people to buy stuff, or to do something—is old indeed, with the first known example dating back almost 5,000 years to the heady days of ...

Don Dodds, Founder at M16 Marketing & PIEARM.AI, is a leading marketing technologist on a mission to help marketers and businesses grow. In digital advertising, where trust and transparency are ...

Before digital platforms dominated the business landscape, marketing held a broader strategic role inside organizations.

The way businesses connect with other businesses online is changing fast. For 2026, getting ahead means getting ...

Today’s consumers are crazy for online audio, whether it’s music streaming, podcasts, or internet radio. According to the 2025 Infinite Dial report by Edison Research, online audio listenership is at ...

The startups that are thriving in the digital marketing space are not following outdated playbooks—they are inventing new ones. Digital marketing is undergoing a period of rapid change—and it’s ...

As businesses increasingly shift toward digital platforms to connect with customers, the demand for professional digital ...

Sunstone Digital Tech delivers data-driven e-commerce marketing strategies designed to turn traffic into revenue and ...

Per the UA System requirement, Marketing & Communications must approve all marketing and advertising efforts via the Marketing Approval Form. This includes: media buys — print, TV, radio, billboard, ...