As long as there are fish to be found, there will be people of all ages trying to get them on a hook. A combination of art, science, and animal psychology has gone into creating lures that will appeal ...

Deep in the Ohio River Valley and in eastern Tennessee, a cult of diehard fishermen have been quietly securing the legacy of ...

Topwater lures are in a league of their own. Nowhere in the fishing world will you find a more eclectic, bizarre, and curious collection of tackle. Companies have spawned seemingly every conceivable ...

Founded in 2016, Sea Lime Lures designs and produces its products in Florida using materials sourced within driving distance ...

Larry Welcome of Cutchogue has been hooked on fishing since his dad took him for the first time at age 5. Like most anglers, Welcome started fishing using bait and targeting smaller, readily available ...

The tube design is a great marlin lure for several reasons. They are aggressive swimmers, giving the appearance of a fleeing mackerel or tuna as they splash and smoke across the surface of the ocean.

Patrick Babcock, owner of Cree River Lodge, has seen a lot of exotic fishing lures come through his remote northern Saskatchewan pike camp, where sow-bellied fish weighing up to 30 pounds are caught ...

FAIRPORT HARBOR, Ohio -- Domenic Paolo, Fairport Harbor's superintendent of schools, was tutoring an expelled student last year. Knowing Paolo loves to fish, the student made him a fishing lure on the ...