Industry analyst Matthew Bell predicted a rise in in-game advertising last month as publishers pursue new revenue streams, ...
Take-Two Interactive has no plans to add interstitial ads in full-priced games, saying that it would be 'unfair,' but free-to ...
Do PC gamers long to play mobile games…on the PC? Google continues to think so, and the company is making incremental moves ...
We spoke with founders across the continent to gather their perspectives on whether monetisation challenges stem from ...