The belief here is that the keywords you use in H2-H6 subheadings are more heavily weighted in Google’s algorithm than words in plain text and that tags are therefore a ranking factor of their own.

A thread over at SEO Chat forums named <h1> - how many times ?, discusses how to properly utilize these tags to improve your page structure for search engine ranking ...

I am seeing numerous complaints this morning that Google is showing header tags, H1s and H2s, instead of the meta title tags, for its search result snippets. I am seeing some public complaints on ...

Creating a website for your business involves preparing the content you want your visitors to see, then styling this content to market your organization in the most effective manner. Most website ...

In all likelihood, the word "headings" doesn't mean that much to you. Maybe you've seen the phrase when selecting certain styles in Microsoft Word: Or perhaps when selecting a font option in ...