Gary Illyes from Google said that the HTML structure for your web pages does not matter much for rankings. He said this on the latest Search Off The Record podcast, saying, "I know that some people ...

HTML structure matters for SEO, but not in the ways most might think. Read on to uncover the real role of HTML for SEO. In case you missed the latest podcast episode of Search Off the Record, Google’s ...

Learn how the DOM structures your page, how JavaScript can change it during rendering, and how to verify what Google actually sees.

Google's John Mueller said that semantic HTML is not a quality signal used in Google Search for ranking purposes. An SEO said "Proper HTML semantics and tag hierarchy must be a quality signal." John ...