Blog posts are quite possibly the most common content type that exists. You read them, I read them, we all read them – but which ones actually made an impact on you? Which blogs gave you useful ...

If you’re a business owner, you probably know that things don’t just get rolling on their own. It’s a work in progress. Getting your name out there takes time, effort and sometimes determination ...

Business blogging is one of the basic tenets of inbound marketing, and one of the best ways for businesses to gain greater online visibility. It drives traffic to company websites, aims to convert ...

As so much writing is being done right now during the COVID-19 outbreak, causing a content tsunami for clients who likely feel overwhelmed at the sheer volume of options to read, I wanted to highlight ...

Neil Patel is a serial entrepreneur who has co-founded several successful web analytics firms such as Crazy Egg and Kissmetrics. He’s also one of the most prolific bloggers and content creators on the ...

One of the most paralyzing scenes any writer can face is a blank page. Sometimes it's really difficult to come up with a blog post topic, and even worse, coming up with one with no rhyme or reason ...

Persuasion is part art and part science. There are many data-based strategies to successfully create persuasive communication. That's the science. Likewise, there are just as many techniques for ...

With a title like that, I suppose this article better be a homerun. The average marketer spends between 60 and 90 minutes crafting a 500-word blog post. That’s a lot of time spent on just one ...

Writing blog posts and comments on blogs is actually very simple. The basic guidelines: keep your copy lively, factual, tight, clear, short and search engine optimized. Here are basic blog style ...

I started writing this blog (aka column) in February of 2007. It was originally hosted on BNET, then CBSNews (as “Sales Machine”) and since 2011 on Inc.com (as Sales Source). I’ve twice built this ...