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Invoca, a provider of cloud-based inbound call marketing technology, announced Invoca Signal, its new voice and call analytics platform designed to analyze inbound calls and automate the next steps ...

Invoca, a call tracking and analytics solution provider, has launched Invoca for Performance Marketers, a platform designed to help businesses increase revenue through inbound phone initiatives by ...

Marketers are using call analytics platforms to identify the rich data and consumer insights hidden in the growing volume of inbound calls. Call analytics platforms are one of the few martech systems ...

Downloading an eBook, clicking a call-to-action and watching a video are not tracked by default using Google Analytics, but can be tracked using events. As you add more features and functionality to ...

BrokerCalls today announced the expansion of its high-intent Final Expense inbound call and transfer solutions, reinforcing its position as a partner for insurance agents and agencies seeking to ...