Hartford Courant

There’s a new kind of women’s intimate apparel coming to CT. A UConn student created it.

Ladies, the next time you put on underwear, stop and think about it. That’s what Christina Phillips did and realized there’s a possible silent threat lurking beneath lingerie. This led the ambitious ...
Business Wire

Curvy is the New Full Figure: Body Positive Millennials Driving Change in Intimate Apparel

HanesBrands introduces Maidenform and Playtex products in step with the body positive movement WINSTON-SALEM, N.C.--(BUSINESS WIRE)--Body positive women, led by vocal millennials, are prompting ...
Business Wire

ThirdLove Asks Women to Break Up with Their Bad Bras

SAN FRANCISCO--(BUSINESS WIRE)--ThirdLove, the third largest e-commerce intimates apparel brand in the U.S., today announced the launch of a new brand campaign titled “Your Boobs Deserve ThirdLove.” ...
CNN

Victoria’s Secret will sell intimate apparel for women with disabilities

Victoria’s Secret, for the first time, has introduced a collection of bras and panties specifically designed to meet the needs of women with disabilities. The retailer announced the launch of the VS & ...
Yahoo

Aerosoles Signs United Intimate Group for Sleepwear, Robes and Intimate Apparel

Aerosoles, a leading global footwear brand, has signed a licensing agreement with United Intimate Group for the distribution of women’s sleepwear, robes and intimate apparel. Aerosoles, which was ...
Nasdaq

Bali Intimate Apparel Brand Capitalizing on Successful Bra Innovation With Line Extension

Following its best-selling bra introduction in decades, Bali adds panties and shapewear to the Comfort Revolution EasyLite collection featuring SmoothTec and Cool Comfort technologies WINSTON-SALEM, N ...