Starbucks’ recent overhaul of its loyalty program marks a significant shift for what has long been considered the benchmark ...

Reimagined rewards program introduces better perks, richer benefits, and more ways for loyal shoppers to earn on everyday purchases -- Michaels is expanding its loyalty program with the introduction ...

Signing up for grocery store loyalty programs seem like a smart way to save, but there's more happening behind the scenes than shoppers realize.

A new loyalty program, BofA Rewards, launches May 27 and will be open to all personal account holders without a minimum balance requirement. The program introduces new tiers and benefits, expanding ...

United Airlines Holdings Inc. is overhauling its loyalty program, offering more benefits to customers who carry the airline’s ...

Special perks are not enough anymore, especially for a brand attempting to regain a place in the cultural conversation.

Feb 19 (Reuters) - United Airlines is revamping its frequent-flyer loyalty program to further reward travelers who carry a ...

To deepen engagement in its brands and further ties to pop culture, the retailer is offering "meaningful moments" intertwining consumers in fashion and entertainment.

Airbnb officials have been talking about launching a loyalty program for several years, and now they are actually doing some testing.

From earning extra miles to same-day flexibility, these hacks will help you get the most out of flying with American Airlines ...

An in-depth look into the largest airline loyalty program in the world.