Gap (GAP) announced on Tuesday that it launched its rebranded loyalty program called Encore that includes the Old Navy, Gap, ...

After a somewhat similar pilot program received backlash three years ago, AMC has come up with a new strategy to reward their ...

More and more loyalty programs are competing for attention, and not just from travel companies. A new survey from iSeatz offers insights into the travel and lifestyle rewards offered by ...

To deepen engagement in its brands and further ties to pop culture, the retailer is offering "meaningful moments" intertwining consumers in fashion and entertainment.

They expect more now: More value, more simplicity, more convenience, more excitement. They want loyalty programs to actually elevate their day-to-day lives and help them save while also being fun, ...

Among the myriad of travel perks that can help you save money or enjoy complimentary upgrades, loyalty program membership stands out as a significant one. The second annual Barclays US Consumer Bank’s ...

When it comes to electronics, customers seeking the latest gadgets are constantly on the lookout for ways to simplify their shopping experience. Best Buy, a global leader in electronics retail, has ...

Target on Tuesday became the latest retailer to expand its loyalty program with a paid membership tier. The move gives the Minneapolis-based retailer a loyalty offering similar to Amazon Prime and ...

Add Yahoo as a preferred source to see more of our stories on Google. Shoppers in Trader Joe's - MDV Edwards/Shutterstock Shoppers join grocery store membership or loyalty programs to get discounts ...

Flexcar members have driven more than 200 million miles in its vehicles. And now the month-to-month flexible car lease company wants to reward them. Flexcar has introduced Flexcar Rewards, a loyalty ...

Gen Z is driving a loyalty boom in restaurants, pushing brands to deliver faster, frictionless digital rewards.

Some people hate customer loyalty programs. They don’t see value in them, don’t like sharing their personal information with companies, and don’t like their spending activity being tracked.