As it developed the new program and determined parts merchandising needs, Sloan surveyed select MRPD distributors to better understand how to best serve their needs. Over 87% of respondents indicated ...

Nexion Travel Group introduced three new initiatives—Marketing Expert Program, the Marketing Lab and Social Share Pro—to provide its members with more ways in which to promote their agencies. “In the ...

Suppliers and retailers partner on cross-merchandising programs to build sales and foster loyalty. When it comes to building relationships and boosting market basket rings, many retailers have found ...

Among online master's programs in marketing offered at public universities, Rutgers Business School is No. 2 in the country, according to a new ranking from U.S. News and World Report. In assessing ...