A marketing misconception is a false belief in the capabilities or unimportance of a given marketing initiative. A marketing misconception can derail your small company's ability to effectively convey ...

Despite every cartoon of ostriches you’ve ever seen, they don’t bury their heads to avoid danger. If they sense trouble and can’t run to safety, ostriches actually hit the ground and stay motionless.

We’re taking the first week of April as an opportunity to debunk popular misconceptions about health and science that circulate all year round. Some of these items were inspired by areas of confusion ...

When it comes to health problems and nutritional controversy, the finger of blame is most often squarely pointed at one culprit: sugar. The consumption of the sweet-tasting carbohydrate is a hotly ...

Part 2 of our evolution misconceptions series tackles the randomness of evolution and the idea that evolution advances linearly from simple to advanced. Receive emails about upcoming NOVA programs and ...

The popular TV show Shark Tank probably shapes what many people think of entrepreneurship. In the show, startup founders come face to face with famous investors such as Dallas Mavericks owner Mark ...

The words "misconception" and "misinformation" are hot-button terms these days, but aren’t referred to very often in the business world. However, have you ever considered whether your beliefs ...

Recently, Autism Spectrum Disorder (ASD) has been the focus of much conversation and confusion. With so much information and misinformation available, it's important to separate fact from fiction. In ...

Across my years as a district-level coach, one word has become the mantra for effective learning: engagement. We gamify lessons, add technology, and design ever more creative activities, all in the ...