Every employee, whether she realizes it or not, is a brand ambassador for her current employer. This is particularly apparent to me since I'm the founder of a job review site where women share the ...

The Betterment Advisor Network referral program is live for a small set of RIAs for a 0.25% annual fee on referred clients’ assets.

Referral programs have long been a powerful tool for businesses to leverage customer advocacy, turning loyal customers into active promoters. As digital landscapes and consumer behaviors evolve, so ...

I find myself shocked by the large number of companies who underutilize the best and most efficient source of great candidates: employee referrals. Sure, two-thirds of companies have some sort of ...

Tesla is once again axing its referral program, which allowed owners to earn prizes by referring new buyers to buy a Tesla. For many years now, Tesla has offered some sort of program to allow current ...

Most hospitals and healthcare providers know that referrals are a critical, high-quality, and high-value demand generation channel. Advocates are willing and happy to help providers they love, but ...

Word-of-mouth is one of the cheapest yet most effective methods of marketing, and it works for salons. Your current clients are your best referral source when they tell friends and family how pleased ...