Well-managed small businesses usually start their planning process with a broad mission statement or vision. While this starting point is both necessary and admirable, it usually does not become ...

Operational objectives differ from strategic objectives in that they focus more on "how" than "what." For example, a business might decide it needs to improve profits by improving its margins, rather ...

Clear goals, objectives and targets will help ensure that measurable progress in your strategic plan. Goals, objectives and targets should be specific, measurable, achievable, relevant and time-bound ...