We are in the midst of an unstructured data revolution – with 80% of data likely to be unstructured by 2025, according to IDC. The rise of advanced analytics and in particular artificial ...

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This voice experience is generated by AI. Learn more. This voice experience is generated by AI. Learn more. In the current wave of generative AI innovation, industries that live in documents and text ...

The way people find and consume information has shifted. We, as marketers, must think about visibility across AI platforms and Google. The challenge is that we don’t have the same ability to control ...

When leaders think about data, structured data—such as payment amounts, invoice processing dates and customer names—likely crosses their minds first. Because structured data is objective, it’s ...

Google’s Lizzi Sassman answered a question in a Google SEO Office hours session about whether it’s okay to combine different structured data types. The answer illuminated an important point about how ...

Google has updated its structured data documentation to now use hashtags for @id references. If you don't use hashtags, it is fine, but Google said it is "schema best practice to use hashtags as ...