After the acquisition, the combined companies now have over 500 customers utilizing marketing software, Aprimo, which will remain headquartered in Indianapolis, will maintain its open strategy as will ...

A leading provider of Enterprise Data Warehousing (EDW) solutions, Teradata Corporation (TDC) announced that it will acquire Aprimo, a leader in cloud-based integrated marketing software for ...

Teradata, a Miami Twp.-based data analytics company, and Aprimo, a Teradata company, have completed an acquisition of eCircle, a European business focused on digital marketing, the local company said ...

Teradata is planning to acquire digital marketing software maker eCircle in order to augment the capabilities it gained through its 2010 purchase of marketing management vendor Aprimo, the company ...

Aprimo, a Teradata company that specializes in cloud-based integrated marketing automation software, has been identified as a leader in campaign management by Gartner, an industry analyst firm.

“When Teradata acquired Aprimo, we promised our customers that we’d capitalize quickly on the synergies and deliver rapid innovation to continue to lead the IMM market,” said Bill Godfrey, President, ...