RESTON, Va., April 10, 2017 /PRNewswire/ -- comScore today announced that key campaign delivery metrics for Twitter ads – including demographics, reach, frequency and GRPs – will be available in ...
Programmatic video ad platform TubeMogul this week announced it has integrated comScore’s vCE metrics (validated Campaign Essentials) into its ad platform to bring “TV-comparable metrics” to digital ...
RESTON, Va., Nov. 23, 2020 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced a new agreement to provide Anzu, ...
ComScore, Inc. (NASDAQ: SCOR) today announced a global integration with Weborama that allows media buyers and sellers to measure video viewability by leveraging ComScore validated Campaign Essentials ...
comScore, Inc. (NASDAQ: SCOR) today received certification from ABC (Audit Bureau of Circulations) for its desktop display viewability measurement in validated Campaign Essentials (vCE). The ABC ...
Media and audience measurement company comScore reported on Tuesday a 14.5% YoY revenue increase for Q2 2014 to $80 million, up from $69.9 million last year. Although comScore renewed its preferred ...
RESTON, Va., April 5, 2017 /PRNewswire/ -- comScore today announced an initiative to work with Google to provide independent brand safety reporting of advertising campaigns on YouTube. This new ...
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