Product Sampling is a proven way to get people to change their buying behavior. It is as relevant as ever and maybe even more so. Why? Well, we all know that one’s sampling experience can lead to ...

Amazon is experimenting with product samples as a paid service for CPG brands looking to increase sales. Maybelline and Folgers are two brands that have been sending product samples out to customers, ...

Word just came in that Energy Micro in Oslo, Norway, is offering free samples to qualified engineers worldwide that want to test their latest, most efficient microcontroller (MCU) technology. There ...

Porsche has expanded its popular “PTS” (or “Paint-to-Sample”) program to accommodate increasing demand and simplify the process for its discerning customers. While the program has been in place for ...

Amazon is shutting down its free sample program in 2020. The program, which it began testing earlier this year, used Amazon's data insights to send shoppers free samples of select products. Even ...