At 50, Apple’s legacy is not just global scale, but changing what technology feels like while building an ecosystem powerful ...

John Ternus, Apple's incoming CEO, is a hardware guy, signaling Apple may be putting devices back at the center of its ...

Apple CEO Tim Cook said during a town hall the release of Apple Maps in 2012 was a "humble pie" moment for the company, ...

CNBC’s Jon Fortt, who began covering Apple in 2000 when Steve Jobs dropped the “interim” from his CEO title, shared his ...

Apple, the California-based technology company, announced this week it would be expanding its Houston-based facility to begin U.S. production of its Mac mini computers. According to Apple, this ...

Beyond heart rates and sleep tracking, the Apple Ring 2026 has a secret weapon: native gesture controls for Vision Pro and ...

Is the iPhone 18 getting a price hike? From surging RAM costs to the new iPhone Ultra, see why Apple's 2026 lineup could cost ...

Days after being named Apple's next CEO, John Ternus walked into a town hall and told employees what Apple won't do with AI: ...

From a scrappy startup to the iconic tech titan, Apple celebrated its 50th anniversary on April 1. Apple is one of the few companies to pass the $4 trillion mark in market value. Part of its secret ...

Some would call me an Apple fan boy. A long time ago, exasperated by another computer operating system, I switched to what Apple then called the Power Book (with Mac OS) and I’ve never looked back. I ...

John Ternus replacing Tim Cook as Apple CEO launches the tech giant into a new era, in which it faces challenges such as AI ...