Data analytics has fundamentally transformed game design from an intuition-driven art to a sophisticated blend of creativity and data-informed decision making. The most successful modern games ...

Appcharge, a direct-to-consumer (D2C) platform for mobile games, and marketing measurement firm AppsFlyer announced a strategic partnership. They will offer a unified cross-platform mobile and web ...

Evgeniy Kurenkov is the founder and CEO of Magify, an analytics and live-ops platform for game studios. Take a look at the top ten free-to-play games in any category and you'll see they're all built ...

The world of sports is quickly changing, and you can see the change clearly in how teams use data to gain an edge. From preparing before a game to reviewing what happened after, using data to make ...

The world as we know it has been transformed by AI, but perhaps no field has been more profoundly affected than analytics and data science. While traditional data science practices have paved the way ...