Organizations of all sizes acknowledge the importance of consumer research. Multinational companies use advanced analytics and conduct large-scale studies to better understand their target market.

Applied psychologists and marketers in particular conduct research to choose one action over another. Through their research, market researchers want to answer questions such as: What price should we ...

If you are planning a research project, or just curious to learn more about research, you can use this guide to get an overview of some key terms. However, research methods vary hugely across ...

This PhD programme offers the chance to undertake a substantial piece of work that is worthy of publication and which makes an original contribution to the field of methodology or which applies ...

Wānanga is becoming an increasingly common practice utilized by Māori researchers today, with deep roots in Māori and iwi tikanga, culture, and rituals of learning and knowledge transmission. There is ...

Research & Evaluation Methodology (REM) is a community for intellectually curious, and academically motivated students who want to learn about quantitative research methods for analyzing research ...

We are not currently accepting applications for this course. Register your interest below to be notified when applications open again. The purpose of this course is to equip participants with the ...

Creating time and space for reflection in undergraduate research methods Developing research skills post-pandemic: creating space for reflection and conversation This involves introducing students to ...

LAST week, we discussed the research design as different from the research method. In writing your research proposal, decide on the research design. Consider your research aims and questions and what ...