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Saudi Arabia is constructing NEOM, a $500 billion futuristic city project, featuring “The Line”—a car-free, ultra-dense urban corridor designed around sustainability. The city aims to redefine urban living by eliminating roads, cars, and emissions. Key Facts: • Project cost estimated at $500 billion • “The Line” stretches 170 km • Completely car-free and road-free • Powered entirely by renewable energy • Uses around 20% of the world’s steel supply • Vertical mirrored architecture • Part of Saudi

The world demands change. We’re here to bring it. #NEOM is committed to better, smarter and greener travel, powered by next-gen and regenerative tourism. | NEOM

Trojena was happy to wrap up the first day of the World Travel Market (WTM) in London with NEOM Tourism, an event which this year is touching upon exciting discussions around sustainability and marketing strategies for the future of tourism. At NEOM’s booth, Trojena is showcasing the highlights of our destination and the latest construction updates. Following the fantastic footfall, the upcoming days of the @World Travel Market - WTM London are promising—and we are excited to show how Trojena wi